Aruba’s newest events app

I joined the Evento project from its inception, tasked with designing the user interface and integrating the client's lightweight branding. In the initial phase, I conducted a competitive analysis of global event apps to inform the user experience and develop the app’s sitemap. This was followed by defining the information architecture to ensure comprehensive coverage of all functionalities.

The challenge of designing a multi-device app for both clients and event promoters was a highlight of the project. I created tailored interfaces to meet the needs of both user groups, enabling promoters to seamlessly upload events while ensuring a user-friendly experience for clients.

Through iterative feedback rounds, we refined the design to create a minimum viable product (MVP) that satisfied the client, leading to the successful launch of Evento. I continue to support the project as a consultant, assisting with updates and new feature integrations as needed.